|
4.23.20
THURSDAY
|
Stay tuned for added sessions and details!
All conference content is subject to change.
|
|
7:00 am - 7:45 am |
Refresh + Restore
Morning Jog Through Piedmont Park
Location: Meet in Great Room Foyer
|
|
8:00 am - 9:00 am |
All Together
Check-In Opens
Breakfast + Mingle with Exhibitors
Location: Main Stage + Great Room Foyer
|
|
9:00 am - 10:00 am |
Keynote — 1 CAE Credit
Authentically Social
Corey Perlman, Speaker, Consultant, Author
Location: Main Stage
Keynote
Session description:
We don’t do business with professions, we do business with people. In this thought-provoking presentation, Corey will challenge you to ask yourself: Would I consider my organization to be Authentically Social? Is our digital footprint made up of a mix of engaging content that is worthy of our members - or is it a sea of curated content with no connection to our identity? Corey will share examples of how businesses are creating a real connection with their audience resulting in a loyal and trusted tribe. You’ll walk away from this presentation with a plan to put culture, community, and connection at the core of your digital strategy!
|
|
10:00 am - 10:15 am |
Break |
|
10:15 am - 11:15 am |
Education — 1 CAE Credit
Technology Trends and the Effects on Associations
Reggie Henry, Chief Information and Engagement Officer at ASAE & the Center for Association Leadership
Room: Studio 1
Education
Session description:
With the amount of disruption in (and caused by) technology today, it is important for associations to focus on what's really important: creating member value! Strategically, what are the technologies and technology trends associations should be focused on? What do these trends mean from a member and staff expectations perspective? ASAE CIO Reggie Henry will discuss (and in some cases, demonstrate) some of these technologies and related topics facing organizations today.
Individual Support
One-on-One Product Expert Appointments (25 min appointments)
Sign-ups coming soon!
Room: Altitude
|
Education — 1 CAE Credit
Communication, Conquered: Tools for Connecting with Your Staff, Members, and Prospects
Stacey Carlsen, Director of Onboarding at MemberClicks
Room: Industry 4
Education
Session description:
The times they are a changin’ - particularly in terms of technology. But that’s not a bad thing! In fact, with new workplace communication tools like Slack, Google Suite, Calendly, associations can streamline - and bump up - communication efforts, internally and with members and prospects! In this session, learn how new technology is affecting the workplace, what tools are really taking off, and best practices for using them to better communicate with all your stakeholders.
|
Atlas Product Training
‘Til Death Do Us Part (How Engagement Leads to a Lifetime Commitment)
Trainers to be announced soon!
Room: Focus
Atlas Product Training
Session description:
Atlas tracks a lot of stuff (aka, data)...but it’s connecting the dots that tell the story of who’s engaged and who’s not. In this session, we’ll show you all the ways Atlas connects those dots for you, so you can target your efforts on celebrating and/or increasing engagement, wherever it is.
|
Oasis Product Training
Creating a Winning Membership Website: Edits to Attract and Engage
Trainers to be announced soon!
Room: Industry 2
Oasis Product Training
Session description:
Your membership website is the ultimate online engagement hub - as long as it’s content is formatted correctly and it’s easy to navigate. Attend this session to learn the tips and tricks to make your public facing website attract members, and enhancements for an engaging Members Only experience.
|
|
11:15 am - 11:30 am |
Break |
|
11:30 am - 12:30 pm |
Education — 1 CAE Credit
Deep Dive: Social Media Tips, Tricks & Tools to Avoid Overload and Keep Your Sanity!
Corey Perlman, Speaker, Consultant, Author
Room: Studio 1
Education
Session description:
Go behind the scenes with Corey Perlman as he shares his favorite sites, apps and plug-ins for content creation, management and syndication. You’ll walk away with a brand new set of tools that'll make you a more efficient and effective digital marketer.
Individual Support
One-on-One Product Expert Appointments (25 min appointments)
Sign-ups coming soon!
Room: Altitude
|
Education — 1 CAE Credit
Panel Discussion: What Everyone Ought to Know About Creating Lucrative Partnerships to Boost Non-Dues Revenue
Hosted by Payscape
MC LIVE! 2020 Title Sponsor
Room: Industry 4
Education
Session description:
There's a lot to think about when it comes to making a partnership effective for everyone involved. Hear from a panel of industry experts about how to build a business case for your vendors!
Panelists coming soon! |
Success Shack
Feature Usage Gap Analysis Discussion: Atlas Product Users
Room: Studio 2
|
Success Shack
Feature Usage Gap Analysis Discussion: Oasis Product Users
Room: Studio 3/4
|
|
12:30 am - 1:00 pm |
All Together
Red Carpet Reception
Location: Main Stage + Great Room Foyer
|
|
1:00 am - 2:00 pm |
All Together
Lunch
Awards Ceremony
Tao Stadler, Director of Customer Success at MemberClicks
Location: Main Stage
|
|
2:00 pm - 2:15 pm |
Break |
|
2:15 pm - 3:15 pm |
Education — 1 CAE Credit
Networking Evolution: Building Stronger Relationships and Connections
Lowell Aplebaum, CAE, CPF, CEO & Strategy Catalyst of Vista Cova
Room: Studio 1
Education
Session description:
Associations may produce high quality programs and services, but what makes us different is the community of colleagues any member can find. Yet, this most often means putting volunteers and members alike in a room with wine and cheese with the instruction to ‘meet each other.’ We can do better. Deeper loyalty to your organization starts with creating a dynamic of belonging and connection. This session will give you those first steps, and a new perspective creating a networking evolution.
Individual Support
One-on-One Product Expert Appointments (25 min appointments)
Sign-ups coming soon!
Room: Altitude
|
Education — 1 CAE Credit
Event Trends to Engage and Inspire Attendees
Megan Denhardt, CAE, President of The Denhardt Group
Room: Industry 4
Education
Session description:
We ask a lot from our conference attendees: to take time off work, rearrange personal lives, fork over funds, manage travel. If we aren't delivering an exceptional experience, price outweighs value and we risk losing attendees – possibly even members. Attend this session to learn the right mix of engagement tactics and compelling content that'll revitalize your programs! We'll review event trends, dissect the experience economy, explore design strategies, and more.
Success Shack
Feature Usage Gap Analysis Discussion: Atlas Product Users
Room: Studio 2
|
Atlas Product Training
The ABC’s of SQL vs CSV vs DERT, LOL!: Advanced Reporting
Trainers to be announced soon!
Room: Focus
Atlas Product Training
Session description:
You already know that Atlas houses some pretty powerful reporting tools. Attend this session to dig even deeper into just what Atlas reporting can uncover, and how to use it to move your mission forward! We’ll go over advanced use of the Data Export Reporting Tools (including how to use it in conjunction with the Profile Selector for advanced data mining) and even show you how to start building basic SQL queries, for those who truly want to take the next step into advanced reporting.
Success Shack
Feature Usage Gap Analysis Discussion: Oasis Product Users
Room: Studio 3/4
|
Oasis Product Training
You’ve (Still) Got Mail: Best Practices for Association Email Marketing
Trainers to be announced soon!
Room: Industry 2
Oasis Product Training
Session description:
Email is still the best way to directly reach current and prospective members. In fact, email provides more ROI than any other marketing channel! In this session, we’ll share best practices for working with Oasis email templates, formatting messages, using Contact Preferences, and interpreting the Message Report.
|
|
3:15 pm - 3:30 pm |
Break |
|
3:30 pm - 4:30 pm |
Education — 1 CAE Credit
Outsmarting Our Brains: Recognizing & Managing Unconscious Bias
Fabian De Rozario, Global Talent Coach, Consultant & Trainer
Room: Studio 1
Education
Session description:
Our complex brain is full of mental defaults that help us move through our busy lives. Neuroscience shows that most of our actions and decisions are driven by thought patterns that we're completely oblivious to. One of the hottest topics in diversity and inclusion, this session shines a light on our potential blind spots, particularly when dealing with people and ideas unfamiliar to us. Participants can apply insights to improve their ability to lead a broader range of people, and develop a more open-minded, innovative mindset.
Success Shack
Feature Usage Gap Analysis Discussion: Atlas Product Users
Room: Studio 2
|
Education — 1 CAE Credit
Running Lean: How to Maximize Time and Resources to Do the Most with the Least
Katie Berry, Director of Marketing & Communications at SBI Association Management
Room: Industry 4
Education
Session description:
Balancing the need for quality and expediency is a continuous battle for those in the association space who are operating with a lean team and limited budget. In this session, learn tips, tricks, and tools for getting work done, and doing it well. You'll learn how to work smart by getting organized, document your processes, and create templates to save time and promote consistency.
Success Shack
Feature Usage Gap Analysis Discussion: Oasis Product Users
Room: Studio 3/4
|
Roundtables
Roundtable Discussion
Session coming soon! Room: Coming soon!
|
Individual Support
One-on-One Product Expert Appointments (25 min appointments)
Sign-ups coming soon!
Room: Altitude
|
|
4:30 pm |
|
Get your conference pass for just $699
through January 31!
